This course aims to present and understand the basic principles of corporate financial communication. We will analyse both its content (main information disclosed to the market such as financial ratios of profitability and risk) and its form (communication medium, narrative and graphic writing style). Finally, these tools will allow the student to develop a critical perspective on financial communication.

Upon completion of this course, students should be able to
- (level 1) identify the usual financial information disclosed by companies
- (level 5) interpret key financial information for target audiences
- (level 6) animate a financial communication medium through the creation of a video